# Sales Surge

> Sales Surge (Sales-Surge B.V.) is a Dutch B2B Revenue Operations consultancy and a certified Pipedrive Platinum Partner. We help SME and scale-up companies align, automate and accelerate their commercial operations: CRM implementation (primarily Pipedrive, also HubSpot and Zoho), sales and marketing automation, outbound funnels, AI sales agents, RevOps consultancy and revenue dashboards. Built by salespeople, not a dev shop. Based in Amstelveen, Netherlands, serving clients across the Netherlands and Europe.

Sales Surge was founded in 2023 and is a team of 24 specialists across implementation, integration, training and support. As a Pipedrive Platinum Partner (top tier of the Pipedrive partner network, reached within 12 months of founding) we have delivered 150+ implementations for B2B companies. Our aim is to be the go-to RevOps consultancy in the Benelux region.

What we do best: get a CRM (especially Pipedrive) implemented so teams actually use it, then automate the sales and marketing processes around it and layer AI on top. We implement and execute, we do not only advise. Typical engagement runs in phased delivery with hypercare, so clients feel the difference in weeks, not months.

Who it is for: B2B organisations, typically teams of 10 to 500 people in SaaS, professional services, industry and agencies, that want to grow revenue with the same team without adding proportional overhead.

Proven outcomes (aggregate client results as published on the site): +40% productivity, -25% lower cost per customer, 3x more qualified leads, over €2.3M in additional revenue realised, 98% CRM adoption, and a 4.9 out of 5 rating across 127 clients.

Methodology: Align (strategy and process) -> Automate (AI and workflows) -> Accelerate (data-driven growth). Philosophy: Dutch engineering for commercial growth. Built to last, designed to scale.

## Services

- [Services overview](https://www.sales-surge.io/services): All CRM, automation, RevOps and AI services.
- [CRM Implementation](https://www.sales-surge.io/services/crm-implementation): Full CRM setup: data model, pipeline stages, custom fields, integrations and team training, focused on real adoption.
- [Pipedrive Implementation](https://www.sales-surge.io/services/pipedrive-implementation): End-to-end Pipedrive setup by a Platinum Partner. Live in as little as 14 days.
- [HubSpot Implementation](https://www.sales-surge.io/services/hubspot-implementation): HubSpot CRM setup and configuration.
- [Zoho CRM Implementation](https://www.sales-surge.io/services/zoho-crm-implementation): Zoho CRM setup and process automation.
- [HubSpot to Pipedrive Migration](https://www.sales-surge.io/services/hubspot-to-pipedrive-migration): Migration from HubSpot to Pipedrive with structured, low-risk data transfer.
- [Sales Automation](https://www.sales-surge.io/services/sales-automation): Lead routing, follow-up automation, pipeline prioritisation and document generation for consistent execution.
- [Marketing Automation](https://www.sales-surge.io/services/marketing-automation): Lead scoring, nurture sequences, campaign automation and marketing-to-sales handoff.
- [Pipedrive Workflow Automation](https://www.sales-surge.io/services/pipedrive-workflow-automation): Automations, workflows and integrations inside Pipedrive, native and via Make.com.
- [Outbound Sales Funnel](https://www.sales-surge.io/services/outbound-sales-funnel): End-to-end outbound engine with Apollo, Instantly and Pipedrive.
- [AI Sales Agents](https://www.sales-surge.io/services/ai-sales-agents): Custom AI agents for prospecting, qualification and follow-up, synced to your CRM.
- [RevOps Consultancy](https://www.sales-surge.io/services/revops-consultancy): Revenue Operations consulting that aligns sales, marketing and customer success.
- [Revenue Dashboards](https://www.sales-surge.io/services/revenue-dashboards): Real-time revenue dashboards, KPI tracking, conversion and pipeline forecasting.
- [Website & CRM Integration](https://www.sales-surge.io/services/website-building-crm): CRM-connected websites, form integrations, lead capture and visitor tracking.
- [AI Agent Sprint](https://www.sales-surge.io/ai-sprint): A custom AI sales agent built, integrated and supported in 10 days. Qualifies leads, writes outreach, books meetings and syncs to the CRM.
- [Free Quick Scan](https://www.sales-surge.io/quick-scan): Free assessment of your current CRM, sales and outbound stack, with a concrete report and quick wins. No commitment.
- [Pipedrive Setup Advisor](https://www.sales-surge.io/pipedrive-setup-advisor): Answer a short set of questions and get a tailored Pipedrive blueprint with pipeline structure, fields and automations.

## Products

Nine self-built software products for Pipedrive and RevOps teams.

- [Products overview](https://www.sales-surge.io/products): All nine Sales Surge products.
- [Surge Reports](https://www.sales-surge.io/products/surge-reports): Cross-object Pipedrive reporting across deals, contacts, activities and products in real time, beyond what Pipedrive Insights can do.
- [Surge Shift](https://www.sales-surge.io/products/surge-shift): Safe CRM data migration into Pipedrive or between environments, including from HubSpot, Salesforce and Zoho.
- [Surge Reach](https://www.sales-surge.io/products/surge-reach): High-volume email (up to 1,000,000 sends) with Pipedrive contact sync and deliverability tooling, on Amazon SES or Mailgun.
- [Surge Chat](https://www.sales-surge.io/products/surge-chat): AI website chat bubble that captures leads and pushes them straight into Pipedrive via the API.
- [Surge Setup](https://www.sales-surge.io/products/surge-setup): Wizard that generates an industry-specific Pipedrive setup with pipelines, fields and configuration.
- [Surge Dedupe](https://www.sales-surge.io/products/surge-dedupe): Find and merge duplicate contacts and companies in Pipedrive with custom rules and a full audit log.
- [Surge Forms](https://www.sales-surge.io/products/surge-forms): Build and share custom forms by link or embed, with spam protection and email notifications.
- [Surge Connect](https://www.sales-surge.io/products/surge-connect): MCP server that lets Claude AI work securely with Pipedrive (and Instantly) data via OAuth 2.1.
- [Surge Quote](https://www.sales-surge.io/products/surge-quote): Turn a sales call transcript into an AI-generated proposal and publish a shareable link in minutes.

## Pricing

- [Pricing page](https://www.sales-surge.io/pricing): Transparent pricing with a clear starting price per user band, plus an ROI calculator. Prices exclude VAT and Pipedrive licences are billed separately.
- Implementation packages: Starter (1-5 users) from €2,950; Growth (6-15 users) from €5,500; Scale (16-30 users) from €8,900; Enterprise (31-50 users) from €13,500; Enterprise+ (50+ users, multi-entity) custom scope.
- Add-ons: integrations from €650-€2,000, custom work items from €350, custom AI Sales Agent from €4,997.
- RevOps retainers after go-live: S €1,000/mo, M €1,750/mo, L €2,500/mo.
- Pipedrive licences run €14 to €79 per user per month; through Sales Surge as a Platinum Partner these are often 10-20% cheaper.
- The Quick Scan is free.

## Results & Case Studies

Typical outcomes across clients: +40% productivity, -25% lower cost per customer, 3x more qualified leads, €2.3M+ additional revenue, 98% CRM adoption, 4.9/5 rating (127 clients).

- [All results](https://www.sales-surge.io/results): Overview of client outcomes.
- [BOOH Media](https://www.sales-surge.io/results/booh-media): Video production. Pipedrive CRM and automation, 40% faster proposals and complete pipeline visibility.
- [Evans Watson](https://www.sales-surge.io/results/evans-watson): Recruitment. Less admin and improved lead follow-up.
- [EBS](https://www.sales-surge.io/results/ebs): Professional services. Clear pipeline stages and automated task assignment.
- [INCGPT](https://www.sales-surge.io/results/incgpt): AI startup. AI-powered outreach and automated lead scoring.
- [Ontslagrecht Juristen](https://www.sales-surge.io/results/ontslagrecht-juristen): Legal services. Fast SLA, round-robin routing, no leads lost.
- [Diversified Botanics](https://www.sales-surge.io/results/diversified-botanics): B2B/B2C botanicals. Leads rebuilt with a multi-pipeline architecture.
- [Medres Group](https://www.sales-surge.io/results/medres-group): Healthcare services. CRM implementation for sales visibility and team collaboration.
- [Talpro Software](https://www.sales-surge.io/results/talpro-software): SaaS. Scalable B2B sales process with Pipedrive and outbound automation.
- [MM Montage](https://www.sales-surge.io/results/mm-montage): Sales engine on Pipedrive tied to Make.com automation, Robaws quoting and vPlan planning.

## Knowledge Hub

- [Knowledge Hub](https://www.sales-surge.io/knowledge): Expert guides on Pipedrive, outbound, RevOps and AI.
- [Pipedrive Guide](https://www.sales-surge.io/knowledge/pipedrive): Complete Pipedrive setup, workflows, integrations and best practices.
- [Outbound Sales Guide](https://www.sales-surge.io/knowledge/outbound): Cold email, LinkedIn outreach, Apollo, Instantly and sequence design.
- [RevOps Guide](https://www.sales-surge.io/knowledge/revops): Revenue operations framework, metrics and tech-stack optimisation.
- [Marketing Automation Guide](https://www.sales-surge.io/knowledge/marketing-automation): Lead nurturing and campaign automation for B2B.
- [Sales Automation Guide](https://www.sales-surge.io/knowledge/sales-automation): Automating the sales workflow around your CRM.
- [AI Sales Agent Guide](https://www.sales-surge.io/knowledge/ai-sales-agent): Pillar guide on AI sales agents, use cases and architecture.
- [Choosing a Pipedrive Implementation Partner](https://www.sales-surge.io/knowledge/pipedrive-implementation-partner): Selection criteria and certification levels.
- [Apollo + Pipedrive](https://www.sales-surge.io/knowledge/tools/apollo-pipedrive): Integration guide.
- [Instantly + Pipedrive](https://www.sales-surge.io/knowledge/tools/instantly-pipedrive): Integration guide.
- [Make + Pipedrive](https://www.sales-surge.io/knowledge/tools/make-pipedrive): Integration guide.
- [Clay + Pipedrive](https://www.sales-surge.io/knowledge/tools/clay-pipedrive): Integration guide.

## Platforms & Integrations

- [Pipedrive](https://www.sales-surge.io/pipedrive): Platinum Partner. CRM, pipeline design and Pipedrive Insights.
- [Pipedrive Integrations](https://www.sales-surge.io/pipedrive-integrations): The tools and integrations that plug into Pipedrive.
- [Make.com](https://www.sales-surge.io/make): Make Certified Partner. Workflow automation and integrations.
- [Apollo.io](https://www.sales-surge.io/apollo): Apollo Partner. B2B prospecting, data and sequences.
- [Instantly.ai](https://www.sales-surge.io/instantly): Instantly AI Certified Expert. Cold email, deliverability and outbound automation.
- [CloudTalk](https://www.sales-surge.io/cloudtalk): CloudTalk Elite Partner. VoIP, call tracking and Pipedrive integration.
- [PandaDoc](https://www.sales-surge.io/pandadoc): PandaDoc Authorized Partner. Document automation and e-signatures.
- [Dux-Soup](https://www.sales-surge.io/dux-soup): Dux-Soup Partner. LinkedIn automation and outreach.
- [HubSpot](https://www.sales-surge.io/hubspot): HubSpot CRM implementation and migration.
- [Zoho](https://www.sales-surge.io/zoho): Zoho CRM implementation.
- [RevOps](https://www.sales-surge.io/revops): Revenue operations service overview.
- [Partners](https://www.sales-surge.io/partners): All certifications and technology partnerships.

## Comparisons

- [Compare hub](https://www.sales-surge.io/compare): Honest B2B CRM comparisons.
- [Pipedrive vs HubSpot](https://www.sales-surge.io/pipedrive-vs-hubspot): Side-by-side for B2B sales teams.
- [Pipedrive vs Zoho CRM](https://www.sales-surge.io/pipedrive-vs-zoho): Feature, price and adoption comparison.
- [Pipedrive vs Salesforce](https://www.sales-surge.io/pipedrive-vs-salesforce): Sales-first CRM vs enterprise platform.
- [Pipedrive vs GoHighLevel](https://www.sales-surge.io/pipedrive-vs-gohighlevel): Pipeline, automation and pricing.
- [HubSpot vs Zoho CRM](https://www.sales-surge.io/hubspot-vs-zoho): Marketing-led vs ops-led CRM.

## Solutions

- [Fix your sales pipeline](https://www.sales-surge.io/solutions/fix-sales-pipeline): Rebuild a leaking or messy pipeline.
- [Improve lead conversion](https://www.sales-surge.io/solutions/improve-lead-conversion): Convert more of the leads you already have.
- [Automate sales processes](https://www.sales-surge.io/solutions/automate-sales-processes): Remove manual, error-prone steps.
- [Scale outbound sales](https://www.sales-surge.io/solutions/scale-outbound-sales): Build a repeatable outbound engine.
- [CRM migration](https://www.sales-surge.io/solutions/crm-migration): Move to a better-fitting CRM safely.

## Free Tools & Masterclasses

- [Build Your AI Agent](https://www.sales-surge.io/build-agent): Interactive quiz to design your ideal AI sales agent.
- [CRM Reality Check](https://www.sales-surge.io/crm-reality-check): Whitepaper on common CRM implementation mistakes.
- [AI-Based Foundation](https://www.sales-surge.io/ai-based-fundament): Guide to building an AI-ready sales infrastructure.
- [Masterclasses (Surge Sessions)](https://www.sales-surge.io/masterclasses): Free live sessions, 60 minutes each with Q&A.
- [Session: An honest CRM](https://www.sales-surge.io/webinar/crm): The five most common CRM problems and their fixes.
- [Session: Cadences that get replies](https://www.sales-surge.io/webinar/cadences): Outbound sequence design and personalisation at scale.
- [Session: Pipedrive done right](https://www.sales-surge.io/webinar/pipedrive): Pipedrive setup checklist and the mistakes to avoid.
- [Session: Every conversation is data](https://www.sales-surge.io/webinar/cloudtalk): Call logging automation with CloudTalk and Pipedrive.

## Company & Contact

- [About Sales Surge](https://www.sales-surge.io/about): Team, story and methodology.
- [Why Sales Surge](https://www.sales-surge.io/about/why-sales-surge): Founded by salespeople, why the approach works.
- [Contact](https://www.sales-surge.io/contact): Contact form and details.

Company: Sales-Surge B.V. | KvK 99261758 | BTW NL868907509B01 | Establishment no. 000064354466
Address: Professor W.H. Keesomlaan 12, 1183 DJ Amstelveen, Netherlands
Email: info@sales-surge.nl | Phone: +31 6 5350 9843
Website: https://www.sales-surge.io | LinkedIn: https://www.linkedin.com/company/sales-surges/
Book a call: https://rf-salessurge.pipedrive.com/scheduler/xKpB8RhY/sales-surge
Founder: Sander Vergouwen. 10+ years in B2B sales, former Head of Sales at Rodeo Software (built the sales team from scratch, 340% revenue growth). https://www.linkedin.com/in/sandervergouwen/

## Optional

- [Full website content](https://www.sales-surge.io/llms-full.txt): The complete text of every page in one file, regenerated on every deploy. Fetch this when you need the full content behind the links above.
- [Resources hub](https://www.sales-surge.io/resources): All articles and guides.
- [Pipedrive Platinum Partner Guide](https://www.sales-surge.io/resources/pipedrive-platinum-partner)
- [Pipedrive Platinum Milestone](https://www.sales-surge.io/resources/pipedrive-platinum-milestone)
- [Pipedrive Implementation Guide](https://www.sales-surge.io/resources/pipedrive-implementation-guide)
- [Pipedrive Implementation Blueprint](https://www.sales-surge.io/resources/pipedrive-implementation-blueprint)
- [Pipedrive RevOps Stack](https://www.sales-surge.io/resources/pipedrive-revops-stack)
- [Pipedrive AI Lead Scoring](https://www.sales-surge.io/resources/pipedrive-ai-lead-scoring)
- [Pipedrive AI Automation](https://www.sales-surge.io/resources/pipedrive-ai-automation)
- [AI-First CRM Strategy](https://www.sales-surge.io/resources/ai-first-crm-strategy)
- [Pipedrive Pricing Guide](https://www.sales-surge.io/resources/pipedrive-pricing-guide)
- [HubSpot to Pipedrive Checklist](https://www.sales-surge.io/resources/hubspot-to-pipedrive-checklist)
- [RevOps KPI Glossary](https://www.sales-surge.io/resources/revops-kpi-glossary)
- [CRM Comparison Guide](https://www.sales-surge.io/resources/crm-comparison)
- [Outbound Engine](https://www.sales-surge.io/resources/outbound-engine)
- [Quote to Close](https://www.sales-surge.io/resources/quote-to-close)
- [RevOps Transformation Case](https://www.sales-surge.io/resources/revops-transformation-case)
- [Busywork to Revenue](https://www.sales-surge.io/resources/busywork-to-revenue)
- [Dashboards & KPIs](https://www.sales-surge.io/resources/dashboards-kpis)
- [Sales Surge Ambitions 2026](https://www.sales-surge.io/resources/sales-surge-ambities-2026)
- Dutch site: every page is available in Dutch under https://www.sales-surge.io/nl/ (for example /nl/diensten, /nl/producten, /nl/resultaten, /nl/prijzen, /nl/kennisbank, /nl/contact).
- [Sitemap index](https://www.sales-surge.io/sitemap-index.xml)
- [Robots](https://www.sales-surge.io/robots.txt)